Did you know that SMS marketing is under-utilised by many B2B companies, even today?! It is believed that B2C businesses are more personal, and simultaneously, B2B businesses are more impersonal.
In a country where connectivity is streamlined, SMS marketing becomes even more powerful for its ability to effectively and efficiently reach the masses.
Being a multicultural and multiracial country, Singapore isn't unfamiliar with festivities. What do festivities entail for marketers? The answer is: marketing campaigns!
In today's smartphone-led society, social media marketing is a given. Subsequently, when marketing materials infiltrated...
Every marketing solution has had its fair share of myths and truths, and SMS marketing is no exception. Read about how we debunk the myths and set the record straight.
Little did they know, marketing your products and services via SMS is a potent strategy, and a comprehensive marketing plan should comprise more than just one platform, method, or channel.
As current events within the world continue to force SMEs throughout Singapore to adapt to a new standard of conducting business, it has become more imperative that businesses, large and small, enact more effective means of reaching their consumer base without overstretching already-strained budgets.